Statement

I have quickly learnt that being imaginative and creative with the development of ideas and incorporating influences from everything around me is of primary importance and has enabled me to continue to improve and broaden the approach to my studies.

I am enthusiastic about creating meaningful, intelligent and poignant messages in my work. I have been influenced by the psychological aspects of advertising and how it creates an emotional link between the message and the audience.

In my most recent work I have used my interest in drawing and portraiture by linking this with text to express issues relating to dark and repressed secrets. My interest lies with the reasons why people are ashamed of these thoughts, confessions, fears and whether the media has an influence, or even perhaps control, over people’s perceptions of normality and stereotyping. My photographic documentation of the student fees protest was an example of the power of the media and peoples instinctive nature to go along with ‘the norm’.

I am impressed by Manchester and the way you get to study more specific areas of graphic design in the 2^nd year with digital media being of great interest to me. When I visited for the Graphic Design Open Day, I discovered that there is the opportunity to go on and complete a Master’s Degree in Art Direction, which is a career I aspire to. With its effortless style and friendly atmosphere, Manchester is a city of endless opportunity and I feel it would be a fantastic environment to study and mature in. I believe strongly that my tenacity and enthusiasm will carry me to success in the future and has got me to where I am today. I aspire to be successful in all I do and realise that, not only hard work, but a single minded determination to achieve will help me get to where I want to be in life.